$10k+
A low-friction live retail package for brands that want to test products, gain visibility, and sell on-site.
- Product placement
- Sales and demo support
- 1-2 featured SKUs
Partnerships
Partnerships built to deploy products, sell on-site, and scale across the tour.
LBS packages range from efficient product placement to full custom activations. Each tier is structured per event and can be adapted around SKU count, staffing, visibility, and rev share.
$25k+
A stronger featured presence with dedicated staff support and higher visibility inside the activation footprint.
- Dedicated sales rep
- Featured product placement
- Artist or influencer engagement
Custom
A flagship partnership tier built for custom activation, premium floor space, and full creative/media support.
- Custom activation production
- Exclusive floor space
- Content development
- Media plan and amplification
Partner verticals
Categories that fit the LBS model.
The pilot is designed for products people need, notice, or talk about while they are already in motion at the festival. That includes practical utility, culture-led merchandise, and technology with a clear live-event use case.
- Electronics
- Gaming
- Audio and connectivity
- Wellness and safety
- Fashion and wearables
- Mobility and micromobility
- Interactive art
- Education and tools
- Camping and survival
- Culture-led merchandise
Brand partners: OMF26
Reference brands and launch categories.
These references reflect the kind of partner mix LBS is built to support at Okeechobee: electronics, beverage, apparel, wellness, accessories, and culture-led products that merchandise well in a live environment.
- B3MX
- Barsys
- Totem
- Colorimetry
- Winter Music Conference
- Aplos
- Kandies World
- Dude Wipes
- Thoughts in Threads